[MD] Blink

[Ant McWatt]

Case,

Thanks for the reference about "Blink".  I'll put it on my to read list!

Best wishes,

Anthony


>From: "Case" <Case at iSpots.com>
>Reply-To: moq_discuss at moqtalk.org
>To: <moq_discuss at moqtalk.org>
>Subject: [MD]  Blink
>Date: Wed, 1 Nov 2006 18:35:00 -0500
>
>Here is a little something for everyone interested in the front edge of
>experience.
>
>I am a big fan of audiobooks and my selection for the week has been Malcom
>Gladwell's Blink. Here is what Gladwell says about his book:
>
>"It's a book about rapid cognition, about the kind of thinking that happens
>in a blink of an eye. When you meet someone for the first time, or walk 
>into
>a house you are thinking of buying, or read the first few sentences of a
>book, your mind takes about two seconds to jump to a series of conclusions.
>Well, "Blink" is a book about those two seconds, because I think those
>instant conclusions that we reach are really powerful and really important
>and, occasionally, really good."
>
>This is a book about the front edge of experience. It shows how frequently
>and commonly Dynamic Quality plays a role in our everyday lives. He never
>mentions Pirsig and there is no indication of MoQ influence but
>never-the-less that's what this book is about. It shows that rather than
>being mystical or mysterious DQ is just what we do. His examples range from
>art historian's judgments of a fraudulent Greek statue to a military
>commander in a $250 million war game who beat the combined US forces in the
>Middle East so badly they forced a do over and restricted to tactics he
>could use.
>
>Blink is about the importance of preintellectual thinking and how many 
>times
>our snap judgments based on it are equal to or better than rationally
>conceived and carefully thought out plans. My only regret about this book 
>is
>that I didn't pick it up sooner. I check off as essential reading to anyone
>interested in the MOQ.
>
>

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